Proceedings of ICLT 2025
SMART TRANSPORTATION MANAGEMENT IN NIMMAN AREA: A STRATEGIC FRAMEWORK FOR URBAN MOBILITY ENHANCEMENT
Jutamat Jintana; Sakgasem Ramingwong; Korrakot Yaibuathet Tippayawong
Pharmaceutical Care, Faculty of Pharmacy, Chiang Mai University, Chiang Mai, Thailand; Supply Chain and Engineering Management Research Unit, Department of Industrial Engineering, Faculty of Engineering, Chiang Mai University, Chiang Mai, Thailand; Supply Chain and Engineering Management Research Unit, Department of Industrial Engineering, Faculty of Engineering, Chiang Mai University, Chiang Mai, Thailand
International Conference on Logistics & Transport 2025, Tokyo, Japan, pp. 196-203
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Abstract
Purpose: This study analyzes transportation challenges in Chiang Mai's Nimman-Hemin area to develop a strategic framework for intelligent transportation management that enhances safety and stimulates economic growth within Thailand's smart city development initiative. Design/methodology/approach: A mixed-method research design was employed, combining quantitative surveys (n=401) across four stakeholder groups (residents, tourists, commuters, business operators) and qualitative focus groups with 20 policy makers and practitioners. Data collection utilized validated questionnaires with Likert scales and in-depth interviews to assess traffic problems, root causes, and development priorities. Findings: Traffic congestion (3.35/4.0) and insufficient parking (3.25/4.0) emerged as primary problems. Root cause analysis identified vehicle volume exceeding road capacity (3.12/4.0) and inadequate parking facilities (2.98/4.0) as principal factors. Strong stakeholder support exists for technology-based solutions including traffic information platforms and intelligent traffic management systems. Research limitations/implications: The study focuses on a single urban district, limiting generalizability. However, findings provide foundation for smart city template development applicable to other Thai commercial areas. Future longitudinal studies should track implementation outcomes. Practical implications: Results inform phased implementation strategies including short-term infrastructure im
Keywords
Smart City; Transportation Management; Urban Mobility; Traffic Congestion; Smart Parking
Citation
Jutamat Jintana; Sakgasem Ramingwong; Korrakot Yaibuathet Tippayawong (2025). SMART TRANSPORTATION MANAGEMENT IN NIMMAN AREA: A STRATEGIC FRAMEWORK FOR URBAN MOBILITY ENHANCEMENT. Proceedings of the International Conference on Logistics & Transport (ICLT 2025), Tokyo, Japan, pp. 196-203.